:root{
  --ink:#1c2138; --ink-soft:#4a5170; --ink-faint:#767d99;
  --bg:#faf9f7; --surface:#ffffff; --line:#e6e3dd;
  --accent:#c43825; --accent-dark:#a32d1d; --accent-wash:#fbeeea;
  --radius:14px;
  --font:-apple-system,BlinkMacSystemFont,"Segoe UI",Inter,Roboto,Helvetica,Arial,sans-serif;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0; background:var(--bg); color:var(--ink); font-family:var(--font);
  font-size:17px; line-height:1.6; -webkit-font-smoothing:antialiased;
}
img{max-width:100%; height:auto; display:block}
a{color:var(--accent-dark)}
.wrap{width:100%; max-width:1080px; margin:0 auto; padding:0 24px}

/* ---- nav ---- */
header{position:sticky; top:0; z-index:20; background:rgba(250,249,247,.88); backdrop-filter:blur(10px); border-bottom:1px solid var(--line)}
.nav{display:flex; align-items:center; gap:14px; height:64px}
.brand{font-weight:650; font-size:1.06rem; color:var(--ink); text-decoration:none; letter-spacing:-.015em}
.nav-links{margin-left:auto; display:flex; align-items:center; gap:26px}
.nav-links a{color:var(--ink-soft); text-decoration:none; font-size:15px; font-weight:500}
.nav-links a:hover{color:var(--ink)}
@media(max-width:640px){.nav-links a:not(.btn){display:none}}

/* ---- buttons ---- */
.btn{
  display:inline-flex; align-items:center; gap:8px; padding:11px 20px; border-radius:10px;
  background:var(--accent); color:#fff !important; text-decoration:none; font-weight:600; font-size:15px;
  border:1px solid var(--accent-dark); white-space:nowrap;
}
.btn:hover{background:var(--accent-dark)}
.btn-ghost{background:transparent; color:var(--ink-soft) !important; border-color:var(--line)}
.btn-ghost:hover{background:var(--surface); color:var(--ink) !important}

/* ---- hero ---- */
.hero{padding:52px 0 56px; text-align:center}
.hero .mark{width:104px; height:104px; margin:0 auto 26px; border-radius:24px; display:block;
  box-shadow:0 12px 30px -12px rgba(28,33,56,.42)}
@media(max-width:640px){.hero .mark{width:84px; height:84px; margin-bottom:20px}}
.hero h1{font-size:clamp(2.2rem,5.4vw,3.5rem); line-height:1.08; letter-spacing:-.03em; margin:0 0 20px; font-weight:700}
.hero p.lede{font-size:clamp(1.05rem,2.2vw,1.28rem); color:var(--ink-soft); max-width:620px; margin:0 auto 30px}
.cta-row{display:flex; gap:12px; justify-content:center; flex-wrap:wrap; margin-bottom:14px}
.cta-note{font-size:14px; color:var(--ink-faint); margin:0}
.shot{margin-top:46px; border-radius:var(--radius); border:1px solid var(--line); overflow:hidden; box-shadow:0 18px 44px -20px rgba(28,33,56,.28)}
/* A capture shown at the size it was taken, rather than stretched to the column. */
.shot.bare{border:0; box-shadow:none; display:flex; justify-content:center; background:transparent}
.shot.bare img{width:320px; border-radius:12px; box-shadow:0 14px 36px -16px rgba(28,33,56,.45)}

/* ---- sections ---- */
section{padding:72px 0; border-top:1px solid var(--line)}
.eyebrow{font-size:13px; font-weight:650; letter-spacing:.09em; text-transform:uppercase; color:var(--accent-dark); margin:0 0 12px}
h2{font-size:clamp(1.6rem,3.4vw,2.2rem); letter-spacing:-.022em; line-height:1.16; margin:0 0 16px; font-weight:680}
.section-lede{color:var(--ink-soft); max-width:640px; margin:0 0 40px; font-size:1.05rem}

/* ---- readers ---- */
.readers{display:grid; grid-template-columns:repeat(auto-fill,minmax(240px,1fr)); gap:16px}
.reader{
  position:relative; background:var(--surface); border:1px solid var(--line);
  border-radius:var(--radius); overflow:hidden; display:flex; flex-direction:column;
  transition:transform .22s ease, box-shadow .22s ease, border-color .22s ease;
}
.reader:hover{transform:translateY(-3px); box-shadow:0 14px 30px -14px rgba(28,33,56,.4); border-color:#e3c3b8}

/* The portrait carries the name, so the two read as one object rather than a
   picture with a label underneath. */
.stage{position:relative; aspect-ratio:3/2; overflow:hidden; background:var(--line)}
.stage .portrait{width:100%; height:100%; object-fit:cover; display:block;
  transition:transform .5s cubic-bezier(.2,.6,.2,1)}
.reader:hover .stage .portrait{transform:scale(1.05)}
/* Dark enough at the base to hold white type over any of the eleven, and clear
   by halfway up so the face is never dimmed. */
.stage:after{content:""; position:absolute; inset:0; pointer-events:none;
  background:linear-gradient(to top, rgba(14,17,32,.86) 0%, rgba(14,17,32,.5) 26%, rgba(14,17,32,.12) 46%, transparent 62%)}
.nameplate{position:absolute; left:16px; right:16px; bottom:11px; z-index:1}
.nameplate b{display:block; color:#fff; font-size:1.16rem; font-weight:660; letter-spacing:-.015em; line-height:1.15}
.nameplate .role{font-size:12.5px; font-weight:600; letter-spacing:.03em; text-transform:uppercase; color:rgba(255,255,255,.82); margin-top:3px}

.reader-body{padding:14px 17px 17px}
.reader span.trait{font-size:14.5px; color:var(--ink-soft); line-height:1.5}

/* The empty card at the end of the grid, and the contact form. */
.reader.invite{
  display:block; position:relative; border:0; background:transparent;
  overflow:visible; min-height:296px; perspective:1200px;
}
.reader.invite:hover{transform:none; box-shadow:none}
.invite .flip{position:absolute; inset:0; transform-style:preserve-3d;
  transition:transform .7s cubic-bezier(.2,.7,.2,1)}
.reader.invite.flipped .flip{transform:rotateY(180deg)}
.invite .face{
  position:absolute; inset:0; backface-visibility:hidden; -webkit-backface-visibility:hidden;
  display:flex; flex-direction:column; justify-content:center;
  padding:20px 18px; border-radius:var(--radius); border:1px dashed #e0c2b6; background:var(--bg);
}
.invite .front{justify-content:flex-start}
.invite .front{transition:border-color .22s ease}
.reader.invite:not(.flipped):hover .front{border-color:var(--accent)}
.invite .back{
  transform:rotateY(180deg); border-style:solid; border-color:var(--accent);
  background:var(--accent-wash); text-align:center;
}
.invite h3{margin:0 0 4px; font-size:1.06rem; font-weight:660; letter-spacing:-.01em}
.invite p{margin:0 0 12px; font-size:14px; color:var(--ink-soft); line-height:1.45}
.invite .back h3{margin-bottom:8px}
.invite .back p{margin:0; color:var(--ink-soft)}
.invite .who{font-weight:700; color:var(--accent-dark); background:rgba(196,56,37,.16);
  border-radius:5px; padding:1px 5px; white-space:nowrap}
.invite .back .tick{width:34px; height:34px; margin:0 auto 12px; border-radius:50%;
  background:var(--accent); color:#fff; display:grid; place-items:center; font-size:17px}
@media (prefers-reduced-motion: reduce){
  .invite .flip{transition:none}
}

.field{display:block; width:100%; font:inherit; font-size:14.5px; color:var(--ink);
  background:var(--surface); border:1px solid var(--line); border-radius:9px;
  padding:9px 11px; margin-bottom:9px}
.field:focus{outline:0; border-color:var(--accent); box-shadow:0 0 0 3px var(--accent-wash)}
textarea.field{resize:vertical; min-height:74px}
.field::placeholder{color:var(--ink-faint)}
.submit{width:100%; padding:10px 14px; border-radius:9px; border:1px solid var(--accent-dark);
  background:var(--accent); color:#fff; font:inherit; font-weight:600; font-size:14.5px; cursor:pointer}
.submit:hover{background:var(--accent-dark)}
.submit[disabled]{opacity:.6; cursor:default}
.form-note{margin:9px 0 0; font-size:13.5px; line-height:1.45; min-height:1.2em}
.form-note.bad{color:#a3341f}
.form-note.good{color:#1d7a45}
.hp{position:absolute; left:-9999px; width:1px; height:1px; overflow:hidden}

#contact .wrap{max-width:620px}
#contact .submit{width:auto; padding:11px 26px}

/* Hear the reader before installing anything. */
.sample{
  position:absolute; right:12px; bottom:12px; z-index:2;
  width:42px; height:42px; border-radius:50%; border:0; padding:0; cursor:pointer;
  background:rgba(255,255,255,.95); color:var(--accent-dark);
  display:grid; place-items:center; box-shadow:0 3px 12px rgba(14,17,32,.34);
  transition:transform .18s ease, background .18s ease, color .18s ease;
}
.sample:hover{background:#fff; transform:scale(1.08)}
.sample:focus-visible{outline:3px solid #fff; outline-offset:2px}
.sample svg{width:17px; height:17px; fill:currentColor; display:block}
.sample .ico-stop{display:none}
.sample.playing{background:var(--accent); color:#fff; animation:pulse 1.6s ease-out infinite}
.sample.playing .ico-play{display:none}
.sample.playing .ico-stop{display:block}
@keyframes pulse{
  0%{box-shadow:0 3px 12px rgba(14,17,32,.34), 0 0 0 0 rgba(196,56,37,.55)}
  70%{box-shadow:0 3px 12px rgba(14,17,32,.34), 0 0 0 12px rgba(196,56,37,0)}
  100%{box-shadow:0 3px 12px rgba(14,17,32,.34), 0 0 0 0 rgba(196,56,37,0)}
}
@media (prefers-reduced-motion: reduce){
  .sample.playing{animation:none}
  .stage .portrait, .reader{transition:none}
}

/* The two who interrupt are marked on the picture rather than in the prose. */
.reader.talks{border-color:#eec4b8}
.talks-badge{position:absolute; top:11px; right:11px; z-index:1;
  background:rgba(255,255,255,.94); color:var(--accent-dark);
  font-size:10.5px; font-weight:700; letter-spacing:.055em; text-transform:uppercase;
  padding:4px 9px; border-radius:999px; box-shadow:0 2px 8px rgba(14,17,32,.28)}

/* ---- features ---- */
.feature{display:grid; grid-template-columns:1fr 1.15fr; gap:56px; align-items:center; margin-bottom:72px}
.feature:last-child{margin-bottom:0}
.feature.flip .feature-text{order:2}
.feature h3{font-size:1.42rem; letter-spacing:-.02em; margin:0 0 14px; font-weight:670}
.feature p{color:var(--ink-soft); margin:0 0 14px}
.feature .quote{border-left:3px solid var(--accent); padding:2px 0 2px 15px; color:var(--ink); font-style:italic}
@media(max-width:820px){
  .feature{grid-template-columns:1fr; gap:28px}
  .feature.flip .feature-text{order:0}
}

.callout{
  background:var(--surface); border:1px solid var(--line); border-radius:var(--radius);
  padding:30px 34px 32px; margin:0 auto 72px; max-width:700px; text-align:center;
}
.callout h3{font-size:1.35rem; letter-spacing:-.02em; margin:0 0 12px; font-weight:670}
.callout p{color:var(--ink-soft); margin:0 0 14px}
.callout .quote{border:0; padding:0; margin:0; color:var(--ink); font-style:italic; font-size:1.06rem}

/* ---- pricing ---- */
.plans{display:grid; grid-template-columns:repeat(3, minmax(0,1fr)); gap:20px; align-items:start}
@media(max-width:1000px){.plans{grid-template-columns:1fr}}
.packs-lede{margin:10px 0 0; color:var(--ink-soft); font-size:15px}
.packs{width:100%; border-collapse:collapse; margin-top:14px; font-size:14.5px}
.packs td{padding:6px 0; border-bottom:1px solid var(--line); color:var(--ink-soft)}
.packs tr:last-child td{border-bottom:0}
.packs td:first-child{color:var(--ink); font-weight:600}
.packs td:last-child{text-align:right; color:var(--ink); font-weight:600; font-variant-numeric:tabular-nums}
.plan{background:var(--surface); border:1px solid var(--line); border-radius:var(--radius); padding:30px}
.plan.paid{border-color:var(--accent); box-shadow:0 0 0 3px var(--accent-wash)}
.plan h3{margin:0 0 4px; font-size:1.22rem; font-weight:670}
/* The qualifier wraps under the figure on two of the three cards, and without
   a line-height of its own it inherits the 2rem one and leaves a hole. */
.plan .allow{font-size:2rem; font-weight:700; letter-spacing:-.03em; margin:12px 0 2px; line-height:1.15}
.plan .allow small{font-size:.94rem; font-weight:500; color:var(--ink-soft); letter-spacing:0; line-height:1.45}
.plan ul{list-style:none; padding:0; margin:18px 0 0}
.plan li{padding-left:25px; position:relative; margin-bottom:9px; font-size:15.5px; color:var(--ink-soft)}
.plan li:before{content:"→"; position:absolute; left:0; color:var(--accent); font-weight:700}
/* Three prices abreast needed a card wider than the subscription now gets, and
   $129.99 overflowed its box. One per row, amount left and period right, which
   also stops "per week" wrapping onto two lines. */
.prices{display:grid; grid-template-columns:1fr; gap:8px; margin-top:18px}
.price{display:flex; align-items:baseline; gap:8px; border:1px solid var(--line); border-radius:10px; padding:11px 14px; background:var(--bg)}
.price .amt{font-size:1.22rem; font-weight:700; letter-spacing:-.02em}
.price .per{font-size:13px; color:var(--ink-faint); margin-left:auto}
.price.best{border-color:var(--accent); background:var(--accent-wash)}
.price .tag{font-size:11px; font-weight:700; letter-spacing:.05em; text-transform:uppercase; color:var(--accent-dark)}

/* ---- privacy strip ---- */
.privacy{background:var(--surface)}
.facts{display:grid; grid-template-columns:repeat(auto-fit,minmax(238px,1fr)); gap:26px; margin-top:8px}
.fact h4{margin:0 0 7px; font-size:1.02rem; font-weight:650}
.fact p{margin:0; color:var(--ink-soft); font-size:15px}

/* ---- faq ---- */
.faq{display:grid; grid-template-columns:repeat(auto-fit,minmax(300px,1fr)); gap:14px 44px}
.qa{border-top:1px solid var(--line); padding:20px 0 4px}
.qa h3{margin:0 0 8px; font-size:1.06rem; font-weight:650; letter-spacing:-.01em}
.qa p{margin:0 0 10px; color:var(--ink-soft); font-size:15.5px}

/* ---- footer ---- */
footer{border-top:1px solid var(--line); padding:40px 0; color:var(--ink-faint); font-size:14.5px}
.foot{display:flex; gap:20px; flex-wrap:wrap; align-items:center}
.foot a{color:var(--ink-soft); text-decoration:none}
.foot a:hover{color:var(--ink); text-decoration:underline}
.foot .spacer{margin-left:auto}

/* --- articles ------------------------------------------------------------ */
.post{max-width:74ch;margin:0 auto;padding:56px 24px 90px}
.post h1{font-size:2.35rem;line-height:1.15;letter-spacing:-.03em;margin:0 0 16px}
.post .standfirst{font-size:19px;line-height:1.6;color:var(--ink-soft);margin:0 0 10px}
.post .byline{font-size:13.5px;color:var(--ink-faint);margin:0 0 40px}
.post h2{font-size:1.5rem;letter-spacing:-.02em;margin:44px 0 12px}
.post h3{font-size:1.12rem;margin:28px 0 8px}
.post p{font-size:17px;line-height:1.72;color:var(--ink-soft);margin:0 0 18px}
.post li{font-size:17px;line-height:1.7;color:var(--ink-soft);margin-bottom:10px}
.post strong{color:var(--ink);font-weight:650}
.post blockquote{margin:26px 0;padding:2px 0 2px 20px;border-left:3px solid var(--accent);
  color:var(--ink);font-size:17.5px;line-height:1.65}
.post .note{background:var(--surface);border:1px solid var(--line);border-radius:var(--radius);
  padding:20px 22px;margin:28px 0}
.post .note p:last-child{margin-bottom:0}
.post .note h3{margin-top:0}
.related{border-top:1px solid var(--line);margin-top:56px;padding-top:24px}
.related h3{font-size:12px;text-transform:uppercase;letter-spacing:.07em;color:var(--ink-faint);margin:0 0 12px}
.related a{display:block;margin-bottom:8px;font-size:16px}
.cta-band{background:var(--accent-wash);border:1px solid var(--line);border-radius:var(--radius);
  padding:26px 28px;margin:40px 0 0;text-align:center}
.cta-band p{margin:0 0 16px;color:var(--ink)}

/* --- writing index -------------------------------------------------------- */
.postlist{margin-top:34px}
.postlist article{border-top:1px solid var(--line);padding:26px 0}
.postlist article:last-child{border-bottom:1px solid var(--line)}
.postlist h2{margin:0 0 8px;font-size:1.32rem;letter-spacing:-.02em}
.postlist h2 a{color:var(--ink);text-decoration:none}
.postlist h2 a:hover{color:var(--accent-dark)}
.postlist p{margin:0;font-size:16.5px;line-height:1.6;color:var(--ink-soft)}
.postlist time{display:block;font-size:12.5px;color:var(--ink-faint);
  text-transform:uppercase;letter-spacing:.06em;margin-bottom:6px}